Coming back to blogging after a brief hiatus. Was snowed under with wholesale orders and Valentine’s Day sales at the beginning of the year.
Some of you have written to me asking for a post on fashion trends 2018. Here it is then, the top fashion trends 2018.
Continue reading Fashion Trends 2018 – Style Tips from Deidaa
Caught up in the Christmas festivities? Did not realize when the New Year’s Eve party snuck up on you?
Here are some quick and easy tips to get you sorted for the big night tomorrow.
Continue reading New Year’s Eve 2018 Fashion Tips
Boxing Day sale works around two myths.
Boxing Day sale is an annual event.
Boxing Day sale used to be a much awaited annual event. Since the economic downturn, markets have never recovered. Retailers are capitalizing on every opportunity to declare a sale. Easter weekend sale, Anzac Day sale, Mothers’ Day sale, Valentine’s Day sale, EoFY sale, they have it all. Boxing Day sale has lost much of its sheen. Before you flash your plastic fantastic, ensure the discounts are genuine.
There are genuine markdowns on full priced goods at Boxing Day sales:
This may be partly true, at best. Many stores create a ‘seconds’ line for sales and factory outlets.
Follow a few simple rules to shop savvy at the Boxing Day sales:
Continue reading Boxing Day Sale – How Not To Commit A Faux Pas
It was a dismal morning. The downpour was merciless and the wind, bone chilling. The punters, nonetheless, were defiant.
Continue reading Kennedy Oaks Day 2017 Fashion Tips Cup Day Review 2017
We are five sleeps away from the big day, Emirates Melbourne Cup Day. Melbourne Cup Day is the jewel in the crown of the Spring Racing Festival. Like a jewel, the Melbourne Cup Day is about glamour and sparkle. It is colourful and flamboyant. There is room for adventure and experimentation. Here are the top 5 fashion tips for Emirates Melbourne Cup Day, 2017:
Continue reading Melbourne Cup Day 2017 Racewear Fashion Tips
Goodbye Caulfield Cup, Hello Derby Day…
Fashion at Caulfield Cup 2017 saw a profusion of ruffles, colour and florals. Pinks and corals were cheek by jowl with cobalt blue and emerald green. Cut out dresses were popular, as were the strapless avatars. Headbands co-existed with turbans, traditional racewear, wide-brimmed hats and fascinators. Caulfield Cup does not have a strict dress code. Relaxed and eclectic choices in dresses and accessories abounded.
Derby Day is the inaugural event of Melbourne Spring Racing Festival. Unlike Caulfield Cup, Derby Day is a traditionalist’s delight. It is set in the classic mode, with strict etiquette and dress code to follow. Derby Day is about monochrome, about tints and tones of black and white.
Continue reading Derby Day Racewear Fashion 2017
Curtains rise on Melbourne Spring Racing season 2017 with Caulfield Cup . The atmosphere at the Caulfield Cup is relaxed and youthful. There is a dress code, though, that rules out shorts, denim, parkas, pullovers and thongs.
What to wear at the Caulfield Cup 2017:
Continue reading Caulfield Cup – Racewear Fashion Tips
I will let you into a secret. I am very ‘unsporting’, and yes, the pun is intended. I have no interest in sports.The only game I play with a degree of skill is a game of chess. Why do I, then, await the Brownlow Awards night? No prizes for guessing. It is the WAGS, of course! The AFL Brownlow awards night has an aura of anticipation. This sense of anticipation and excitement is not far removed from the Oscars or Emmys.
What will the wives and girlfriends of footballers wear? Who will make it to the best-dressed list and who will the critics demolish? What trends, emerging from the Brownlows, will rule local fashion in the coming months?
The following trends emerged from:
The Brownlow awards 2017 – larger than life:
The silhouettes of the red carpet dresses were larger than life. Meringues, trains, pleats, frills and ruffles dominated the red carpet. Tiers of tulle were cheek by jowl with beaded lace. Sculpted pleats rivalled oversized sleeves. Deidaa’s Mimi skirt replicates this trend of tiered lace. This skirt requires 40 metres of lace. Lined with soft voile, it is available in blush or black.
Pretty in pink:
Every second person wore pink. The entire palette of pink was on show, ranging from candy floss to oyster to coral. Marsala, emerald, yellow and fire engine reds were the other popular colours. Deidaa has included the pink palette in her silk and wool pashminas. These pink scarves, known for their warmth and soft feel, are flying out of Deidaashop.
Score with a clutch:
Almost every WAG was carrying a boxy minaudière or an envelope bag. Deidaa’s clutch bags are popular on the red carpet and as racewear. That they come with a side sling is the icing on the cake. The sling allows the hands-free option as you nibble on canapes’. The sling goes into the bag, when not in action.
Shake a leg:
The WAGS took a leaf out of Angelina Jolie’s fashion book and wore dresses with sky high slits. Sheer overlays shimmied over short shift dresses giving a glimpse of ample derrières. Wear Deidaa’s sheer floral maxi dress or kaftans over short dresses to achieve this look.
A bun in the oven:
Several WAGS sported baby bumps. You have to get that on your own! Deidaa’s kaftans are, nonetheless, very popular with would be mums. They are free flowing, easy to wear and have room for growth. Some have zips down the front and are ideal for breast feeding.
Wish to know more about Brownlow awards 2017?
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Continue reading Brownlow Awards 2017 5 Fashion Trends