Fashion and #Metoo – Social Expression and Empowerment

Fashion and #Metoo

I get asked, time and again, how do I design. Do I sit in the comfort of an air-conditioned office and churn out designs as per my whim? That’s not the way the cookie crumbles. Fashion does not exist and operate in isolation. It takes its cue from contextual factors and impacts upon the wider context. Nothing demonstrates this better than the recently concluded Golden Globe Awards ceremony. At the Golden Globe Awards 2018, A-listers wore black to express solidarity with #metoo.

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Gift Shopping for Christmas 2017

Does the thought of Christmas gift shopping give you the heebie-jeebies?  You are suffering from giftophobia and you are not the only one. Giftophobia is common around this time of the year – the fear of giving and receiving the wrong gifts? We know it is the thought behind the gift that matters. However, won’t it be nice if your near and dear ones actually find your gifts useful?
 
The top 5 tips to master the art of gift shopping are:

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Dior and Deidaa: Lessons Learnt

“We were leaving a period of war, of uniforms, of soldier women with shoulders like boxers”. “I turned them into flowers, with soft shoulders, blooming bosoms, waist slim… and skirts opening up like blossoms. ” Christian Dior, thus summarised his ‘New Look’. Continue reading Dior and Deidaa: Lessons Learnt

Melbourne Fashion Week 2017 – Deidaareview

As the spotlights switch off, what trends emerge from Melbourne Fashion Week 2017?
 

Melbourne Fashion week 2017 In full bloom

 
At Melbourne Fashion Week 2017, florals ruled the runways. Bold flowers in vivid colours complemented demure floral sprays in primrose. Deidaa’s floral maxi dresses, adorned with poppies and daisies, resonate with this theme.

In sync with nature

 
Tropical themes influenced the prints, silhouettes and embellishments on playsuits and dresses. Cockatoos and Macaws
nestled amidst hibiscus and frangipani. Designers at the Global Indigenous Runway excelled in this. They gave a contemporary twist to raffia dresses, woven corsets and face masks. Deidaa has a close affinity with the Pacific nations. The tropical theme is close to Deidaa’s heart. Deidaa’s digital tropical printed kaftan and hibiscus silk scarf are best sellers.
 

All stitched up

 
Cow girl embroidery adorned sheer frocks, playsuits, midi and maxi dresses. Deidaa works with master embroiderers. Deidaa’s beaded clutch bags are an ode to beaders and embroiderers.
 

Over the rainbow

 
For once, the Spring – Summer runway felt like spring. Fire engine reds, hot pinks, yellows and tangerines took precedence over winter colours. Deidaa celebrates colour in all its manifestations. Deidaa’s Australia scarves celebrate the colour of Australian flora and fauna.
 

Borrow stripes from drapes and awnings

 
Bold stripes from the furnishing department reinforced the resort look. Preppy black and white stripes were cheek by jowl with curtain and awning stripes. Deidaa’s kaftan dress, with bold black and white stripes, incorporates this trend.

Sparkle in silver

 
Metallics are not going away. Silver bomber jackets and dresses paired up with understated skirts and blazers. Do you yearn for the metallic look but will not wear metallic all over? Deidaa’s beaded clutch bags in gold and silver tones can add the metallic quotient.
 

Swinging sixties

 
Frills and ruffles were everywhere. Red dresses with tiered ruffles, palazzos and culottes, playful tops showed up everywhere. Deidaa’s ruffled lace skirt is a fine example of this.
 

Embrace diversity

 
This show was inclusive. It catered to women of all sizes. Models belonged to different ethnicities, age groups and genders. Deidaa applauds fashion week for doing this. Deidaa upholds diversity. Deidaa caters to women of all sizes, ethnicities and preferences.
 
Melbourne Fashion Week 2017 was by far the most eclectic show. It showcased new talent alongside veterans like Carla Zampatti.
Want a sneak peek into a ringside view of the Melbourne Fashion Week, 2017? Visit http://www.facebook.com/deidaafashiononline
or follow @deidaafashiononline on Instagram.
Post comments on deidaablog or at http://www.facebook.com/deidaafashiononline.  #regram @deidaafashiononline, tag #deidaafashionline. Each post or comment earns a #coupon code for 10% discount across all products at deidaashop. Follow Deidaa at http://www.facebook.com/deidaafashiononline or on Instagram @deidaafashiononline.
 
 
 
 
 
 

Christian Dior and Deidaa The Love Affair Continues

In the post World War 2 era, there was an overwhelming yearning for security and conformity. Men emerged as the primary breadwinners. Women were mothers, wives, and homemakers. In spite of criticism, feminine silhouettes resurfaced. Corsets and crinolines re-emerged. Christian Dior was a low profile freelancer for Elsa Schiaparelli and Balenciaga. He seized the opportunity and created the now famous ‘New Look’. ‘New Look’ dresses had nipped waist lines, sloping shoulders, and full skirts.
 
‘I designed clothes for flower like women’, said Dior. He inherited a love of gardening from his mother. Blossoming flowers inspired his Corolle (ring of petals) collection. Deidaa takes a leaf out of Dior’s book. Local flora and fauna inspire Deidaa’s collection of Australia silk scarves and floral maxi dresses.
 
An aspiring architect turned diplomat, Dior had a penchant for form and shape. He achieved the structural quality with layers of heavy boning, padding, and corset. Deidaa’s kaftans and silk dresses are free flowing. Deidaa embraces the structured quality in beaded clutch bags and minaudieres.
 
In ten short years, Dior became one of the most beloved couturiers of the world. He produced 70 collections in ten years. He died of a hear attack in 1957. Yves Saint Laurent took up the mantle of Dior after Christian Dior. In his later life, YSL developed his own aesthetic. Yet YSL inherited his love of couture and drama from his mentor. He acknowledged, ‘working with Dior was a miracle for me. My admiration knew no bounds. He has created a fashion house that was unique…. He was an extraordinary master, who taught me the fundamentals of my art. I owe a large part of my life to him… I will never forget the years spent by his side. Like Dior, Deidaa continues to nurture and mentor emerging designers.
 
Jacques Fath created similar silhouettes with a nipped waist, full skirt, and sloping shoulders. In later years, Vivienne Westwood and Gareth Pugh abstracted the Dior silhouette. Alexander Mcqueen used symbols and silhouettes from Dior.
 
John Galliano became the design director of Dior in 1996. His first collection for Dior coincided with the 50th anniversary of the House of Dior. Galliano rejuvenated the luxury brand.
 
Raf Simons followed Galliano. Simons gave Dior’s classic legacy a contemporary edge. He had a stellar collaboration with visual artist Sterling Ruby for Dior.
The Dior legacy continues, in the sculpted dresses, in the Lady Dior bags, in the signature perfumes, Poison and Miss Dior. Watch this space for a full review of The House of Dior: Seventy Years of Haute Couture exhibition at the National Gallery of Victoria.
Post comments on deidaablog or at http://www.facebook.com/deidaafashiononline.  #regram @deidaafashiononline, tag #deidaafashionline. Each post or comment earns a #coupon code for 10% discount across all products at deidaashop. Follow Deidaa at http://www.facebook.com/deidaafashiononline or on Instagram @deidaafashiononline.
Thank you milliner and member of #deidaateam, Valentina Dobric for the beautiful photograph of the hat.

How to wear the colours right in 2017-18 Deidaatip

As mentioned, I use the Australian Cherry tree in my front yard as my weather meter. When it begins to shed leaves, I know it is time to air my scarves. When it sprouts the first few blossoms, I can tell spring is around the corner. The first few flowers have bloomed on the Cherry tree. I know the time has come to ponder upon how to wear the colours right in 2017- 18.
 
What are the colours trending on the runways? How to wear the colours right in 2017 – 18? Follow these top 5 tips to:
 

Wear the colours right in 2017 -18:

1. Sparkle in gemstone hues:

Reveal your power woman persona, dressed in electric lapis lazuli blue. Ruffle up your lapis blue dress a la Gucci or rev up your corporate avatar with lapis shirt dresses. Deidaa’s cobalt blue evening dress is an instant fashion fix. Free size and lightweight, this dress can be a life saver when a formal occasion sneaks up on you.
 

2. Be the scarlet woman:

Paint the town red in the shade that is a median between red and orange. Are you too faint hearted to wear this much flamboyance in a dress, wear it in a red pashmina scarf. A red pashmina scarf is a perfect antidote to drab winter mornings.
 

3. Go green:

Greenery in all shades is is the flavour of the season. Borrow from nature. Join the kale festival and celebrate health and well-being.
 

4. Join the 50 shades of  pink club:

The entire gamut of pink from Dagwood to Yarrow is reliving the ‘legally blonde’ dream. No wonder Deidaa’s fuchsia designer silk scarf is enjoying an unprecedented run of success.
 

5. Dare to shimmer:

Embrace metallics but be discreet. Shiny clothes can make you look bigger than you are. Wear shimmer in accessories. A chain mail clutch bag can be an answer to your metallic prayers without adding to your silhouette. Deidaa’s beaded  clutch bags come with metallic side slings that give you the hands-free option.
 
Adapt the colour forecast for 2017-18 to suit your preference and style. Need a helping hand? SOS Deidaa on info@deidaa.com.au or drop an offline message. A member of Deidaateam will come to your rescue.
 
Post comments on deidaablog or at http://www.facebook.com/deidaafashiononline.  #regram @deidaafashiononline, tag #deidaafashionline. Each post or comment earns a #coupon code for 10% discount across all products at deidaashop. Follow Deidaa at http://www.facebook.com/deidaafashiononline or on Instagram @deidaafashiononline.
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Deidaa reviews Vincent Van Gogh and the Seasons

‘The sadness will last forever’ – these were the famous last words of Dutch painter Vincent Van Gogh. One of the most influential figures in the history of Western art, fame eluded Van Gogh in his lifetime.

The exhibition at the National Gallery of Victoria shows four seasons. It explores Van Gogh’s interpretation of nature in different seasons. This is the largest collection of Van Gogh’s paintings ever exhibited in Australia.

In 10 years, Vincent Van Gogh produced landscapes, still lifes, portraits and self-portraits. For Van Gogh, the connection between nature and art was inextricable. Vivid colour and nature inspired him. Van Gogh said, ‘… in… nature, in trees for instance, I see expression and a soul, as it were.’ He painted landscapes, seasonal harvests, local landmarks and wheat fields. Floral bouquets and seasonal produce like potatoes, apples and pumpkins inspired Van Gogh. He used yellows, purples and ultramarines. Deidaa takes a leaf out of Van Gogh’s aesthetic and draws from local cultures, people and nature. Deidaa’s 2017 range of kaftans and floral scarves celebrate local flora and fauna.

Van Gogh was an avid collector of Japanese woodblock prints. His robust use of colours and patterns derived from Japonism. Japonism is Japanese influence on European art, architecture and the arts. Van Gogh’s passion for Japonism was best illustrated in his paintings of trees in full bloom in spring. The orient has left a deep impression on Deidaa. Deidaa incorporates Japanese motifs like the butterfly in her cotton scarves. Chrysanthemums adorn her silk scarves.

Van Gogh painted flowers – roses, irises, lilacs and sunflowers. His paintings of flowers were a tribute to the language of colour and to Japanese woodcuts. Deidaa celebrates colour in every form. Vivid red poppies adorn Deidaa’s cotton scarves. Cheerful daisies bloom all over Deidaa’s floral maxi dresses. Deidaa’s scarlet rose and damask rose printed silk scarves are acclaimed bestsellers.

Van Gogh painted portraits to capture emotions and character of his subjects. His self-portraits were introspective, often reflective of his physical and mental state. Deidaa’s creative outcomes are reflective of introspection and self-reflection.

Vincent Van Gogh died a failed man, but his legacy continues to live. Several of his paintings have sold for over $100 million. His life epitomises the melancholia of an artist plagued by delusion and psychosis.

Post comments and suggestions on deidaablog or at http://www.facebook.com/deidaafashiononline, #regram @deidaafashiononline, tag #deidaafashionline. Each post, comment or regram is rewarded with a #coupon code for 10% discount across all products at deidaashop. For more photos from Van Gogh and the Four Seasons Exhibition, National Gallery of Victoria,  follow Deidaa at http://www.facebook.com/deidaafashiononline or on instagram @deidaafashiononline.

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Fashion Trend Winter 2017 – Are You Getting It Right?

Fashion trends are like migratory birds – they come and go. Instead of being intimidated by trends or becoming trend addicts, we should bend the trends to suit our lifestyles, preferences and body shapes.

What are the fashion trends we can play with in Winter 2017?

Fashion trend winter 2017 tickled pink

Did you love fairy floss as a little girl? Well then, Winter 2017 is your season. Not just fairy floss but the entire pink palette – baby pink, coral, fuchsia, old rose – is ruling this season. Are you one of those who hide beneath layers of blacks and greys every winter? Liven up your winter wardrobe this year with a pink pashmina. Infuse new life into your slightly jaded LBD with a statement pink handbeaded clutch.

Get crafty:

Ever since Gucci put artisanal embroidery on bags and shoes, everything has gone crafty. Embroidery this season is rough and textured. It is a melange of bits and pieces patched together.

Unleash the wild side:

Anything animal is on trend. The tables have turned. From leopard printed scarves to zebra striped clutch bags, the animal kingdom is ruling mankind.

Go vintage:

Get ready for some old world Hollywood charm. Lace, velvet and faux fur abound. I am sceptical about how many of us can carry velvet clothes head to toe, but most of us can get our fashion quotient right with a black velour clutch bag encrusted with diamantes’.

Stay ruffled:

Ruffles and layers are making waves this season. Wear feminine blouses with ruffled and fluted sleeves. Pair them with frothy lace skirts in pink tones.

Mix the mismatched:

Think outside the box this season. Push the boundaries and bend the rules.  Wear socks over tights, oversized puffas and bomber jackets over slip dresses and head scarves with caps.

If pink is not your poison, opt for greenery, fire engine red, canary yellow and deep purple.

Need help with fashion trend winter 2017? SOS Deidaa and a Deidaa angel will come to your rescue.  Post comments and suggestions on deidaablog or at http://www.facebook.com/deidaafashiononline, #regram @deidaafashiononline, tag #deidaafashionline. Each post, comment or regram is rewarded with a #coupon code for 10% discount across all products at deidaashop. For more fashion tips and photos, follow Deidaa at http://www.facebook.com/deidaafashiononline or on instagram @deidaafashiononline.

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Cannes Film Festival 2017 – Bollywood Babes Sizzle

Cannes Film Festival 2017 is the hottest event on the social calendar, south of France. Cannes Film Festival is as much about red carpet fashion as it is about cinema. Distinct from the Met Museum Gala’s avant garde aura, the red carpet at Cannes combines elegance with glamour.

The 5 hottest trends to emerge from the Cannes Film Festival 2017 are as follows:

Cannes Film Festival 2017 Slashed Hems:

Bare legs became a red carpet sensation at Cannes 2017. Supermodel Bella Hadid in an Alexander Vaulthier gown and social media sensation Emily Ratajkowski in an oyster pink slit dress bared their impeccably toned legs with aplomb . Uma Thurman was statuesque in a pale pink sculpted dress with a high slit. Bollywood star Deepika Padukone made her first major appearance at Cannes dressed in an emerald green off shoulder dress offering a sneak peek of her never ending limbs. But it was 70 year old Susan Sarandon who proved that age is no bar to a flash of exposed leg.

Bollywood rules:

Bollywood diva Aishwarya Rai was the toast of papparazzi in a Cinderellaesque powder blue hand beaded gown created by Phillipino designer Michael Cinco. She followed it up with a ruffled Ralph and Russo gown. For her maiden appearance at Cannes, as the newly recruited brand ambassador of L’oreal cosmetics, Deepika Padukone wore an emerald green Brandon Maxwell sheath with thigh high slits. The clean, no fuss look was highlighted with peacock eyes and diamond ear cuffs. Looking for Bollywood inspired fashion? Your search ends at Deidaa. Shop at Deidaa for designer silk scarves, maxi dresses, digital printed kaftan dresses, handmade beaded clutch bags and more.

Champagne flows:

Champagne flowed physically and metaphorically as the stars made a big switch from the flamboyant to the subtle. Emily Ratajkowski, Uma Thurman and Bella Hadid showed off cleavage baring corsetry and figure hugging silhouettes in champagne and nude colours. Elle Fanning wore a Vivienne Westwood off shoulder gown scribbled with signature Westwood motifs.

Colour my world with cobalt blue and vivid red:

Winnie Harlow’s cobalt blue Zuhair Murad dress provided the perfect foil to the neutrals and shell pinks as did Julian Moore’s burgundy lace halter gown. In her alternate Cannes avatar, Bella Hadid wore a quilted red dress with a necklace from Bulgari’s iconic serpenti range. Harley Baldwin’s cobalt blue peplum dress with a deep cleavage added to the colour quotient.

Embroidery and beading hold their own:

If you are talking glamour, you can’t go beyond beading and embroidery. Princess of Venice and French actress Clotilde Courau did full justice to her royal lineage, dressed in a pale pink Elie Saab gown with a beaded bodice. Eva Herzigova added glamour to the red carpet, dressed in an opulent metallic Roberto Cavalli couture gown. Jessica Chastain wore an Alexander McQueen dress with an embroidered torso. Chris Lee in a cheong sam inspired dress spangle with embroidered tigers and Jessica Chastain in a beaded mini dress with floor length fringed tassels kept the handmade banner flying.

Craving a dash of red carpet glamour? Deidaa’s cobalt blue silk dress accessorised with one of Deidaa’s exquisitely handcrafted clutch bags  can unleash the diva in you!

Contact Deidaa for more styling advice. Post comments and suggestions on deidaablog or at http://www.facebook.com/deidaafashiononline,  #regram @deidaafashiononline, tag #deidaafashionline. Each post, comment or regram is rewarded with a #coupon code for 10% discount across all products at deidaashop. For more Cannes Film Festival photos, follow Deidaa at http://www.facebook.com/deidaafashiononline or on instagram @deidaafashiononline.

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Last Minute Easter Tips Deidaa

Has Easter snuck upon you? Are you underprepared and overwhelmed this Easter? Once again, guardian angel Deidaa has come to your rescue. Why not follow these last minute Easter tips to do things differently this Easter?

Last minute Easter tips – chocolates with a twist:

By now, we are all aware of the ill effects of sugar. Obesity, hyperactivity in children and several other nefarious illnesses can be traced to these innocent looking white granules. Many of my friends are actively trying to wean their children off sugar. But what is Easter without chocolates? With a little bit of imagination you can strike a balance between healthy eating and chocolate crush. Coat fruits like banana slices, strawberries, raspberries or blueberries with melted chocolate. Make kiwi fruit paddle pops. Kids will snap up these healthy treats in no time. Better still, involve your kids in this chocolate making activity. Make sure they wear their kids’ aprons or else you wll end up with chocolate coated kids. In fact, Deidaa’s parent and child party animal apron is ideally suited to a parent and child joint cooking spree. Don’t limit yourselves to chocolate making. Simple baking or making edible Easter eggs can be as much fun.

Last minute Easter tips – get crafty:

Are your kids driving you up the wall these Easter holidays? Worse still, have they become mini webaholics? Give them some fun projects this Easter. Get them to decorate Easter eggs with foil wraps, stamps and stickers.Create Easter grass by putting green wrapping paper through a paper shredder. Wrap fuzzy twine around bowls to create bird’s nests. Use egg shells as candle holders for votives or stick a few lavender sprigs in carefully cut eggshell mini vases and voila’ – your stunning centre piece for Easter brunch is ready. Ideas are endless. Empty coffee bottles can be given a coat of paint and a pair of bunny ears to become Easter lolly jars, buntings can be made out of bunny or Easter egg cutouts, old shoe boxes can be covered in foil and decorated with tinsel to become treasure chests for Easter egg hunts.

Last minute Easter tips – reinvent and reuse:

Think differently this Easter. Fashion bunny fold napkins from inexpensive cotton scarves. Opt for funky designs like butterfly or cheetah prints. These scarves could be little takeaways for your guests that will remind them of happy times spent together.

Post comments and suggestions on deidaablog or http://www.facebook.com/deidaafashiononline,  #regram @deidaafashiononline, tag #deidaafashionline. Each post, comment or regram is rewarded with a #coupon code for 10% discount across all products at deidaashop.

Happy Easter and thank you for your continued support to Deidaa

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